About this course
Lead generators look for relationships that provide value. They find opportunity to connect multiple biding connections together that generate value. Learn how to think like a lead generator.
I use gravity forms, with pdf creator installed (Free Version), with signature ad-on, and it's connected to our active campaign email automation software for email communication sequencing to help drive our leads through our pipeline.
We call this the contract funnel because the lead was already pre-sold and we have them pixel'd, name, email, and phone collected. So if they don't buy, we'll reposition into content and then into a meeting.
The contract funnel is the usually the fourth part of our sales funnel.
Contract funnel the ending to a larger multi-step funnel sequence.
Ad -> Content -> Slide Over Opt-In That Hides Sales Page -> Long Form Sales Page -> Opt-In -> Contract -> Intake Form Questionnaire -> Optional: Cross Sell Offer With Strategic Partners.
I hope you enjoyed this training. In the next course you will learn.